I ship products to market, from landing page to growth loop.
Launch engineering, e-commerce funnels, marketing sites, and AI-powered GTM automation. Getting products in front of users.
- 2025 - 2026
Automation & Platform Engineer
American City Business Journals
Contract - Built and migrated the Laravel platform powering business publications across 48 U.S. markets. Architected an AI orchestration layer of 12 autonomous agents that independently completed engineering tasks. The agent-based automation (task routing, guardrails, human-in-the-loop review) is now central to modern GTM workflows. Laravel, PHP, Claude, AI Agents, Automation.
- 2025 - 2026
AI Platform Engineer - Internal Adoption
Duke Energy
Drove company-wide adoption of an internal GPT/LLM platform: built the product, onboarding, and prompt libraries that turned an internal tool into an org-wide rollout. RAG over internal documentation, Azure OpenAI integration. Python, React, LangChain, RAG, Azure.
- 2025
Full-Stack Next.js Developer
Credit Karma
Built the User Testing dashboard powering user research at Credit Karma. Programmatic creation of test/production users across web and mobile, with search and metrics coordinated across multiple system APIs. TypeScript, NextJS, React.
- 2024
Full-Stack Next.js Developer
Novant Health / Red Ventures
Contract - Built and maintained Physician Finder, Matcher, and landing pages for Novant Health patient acquisition. Sunsetted legacy code and rebuilt modern sites with TypeScript, NextJS, and Vue, instrumented with Datadog and deployed on Netlify.
- 2024
E-commerce Engineer
OptumRX Health / Red Ventures
Contract - Created the E-commerce storefront for RVO Health: market pages, inventory, authentication, and ordering funnels with Stripe payments, Algolia search, and Contentful content ops, complete with automation pipelines. TypeScript, NextJS, React, Plytix.
- 2023
Senior Web Engineer - Browser Extension
Lumenai (Startup)
Built RPA and LLM-assisted automation via a browser extension, plus foundational internal apps with automated deployments. The company saw a 15% rise in productivity and 35% growth in 6 months. React, TypeScript, Docker, Jest.
- 2017 - 2021
Senior Web Engineer - Brand & Web Team
Owned twilio.com and all sub-sites, the company's primary marketing and acquisition surface. Launched product pages for the WhatsApp, Studio, and Flex releases. Created a React design system adopted org-wide. Led the localization/regionalization effort for international markets. Migrated blog and legal sites to a CMS for content velocity. TypeScript, React, i18n, WordPress, Wagtail.
- 2014 - 2015
Senior Web Engineer - Electron Team
Took on every role and responsibility of designing, creating, implementing, deploying, and maintaining a plethora of websites for numerous clients including: Microsoft, Uber, AARP, and Beasley Media. Docker; Electron; PHP; WordPress; SASS; Webpack; AWS; Google Analytics
- 2016 - 2017
Co-Founder / Director of Engineering
Flymore (Startup)
Co-founded a drone-education startup: created the Flymore LLC web identity and Academy website, hosted Charlotte's first drone race (a Drone Nationals qualifier), and ran camps teaching kids software & electronics. ReactJS, GraphQL, WordPress.
- 2016
Web/React Native Developer
Contract - Helped take a startup from zero to first launch: built the initial React web app and second-iteration React Native app for iOS and Android, launched to 100+ beta users. AWS, NodeJS, React Native.
- 2016
React A11y Engineer - Accessibility Team
Contract - Built React components for the Search and Branded Marketing teams on a Yahoo stack, using Tumblr as a data-serve API. NodeJS, ReactJS, Electron.
- 2014 - 2015
Software Engineer
Built the public-facing invitae.com and a custom WordPress theme; led UX/UI development for a HIPAA-compliant healthcare platform. React, WordPress, SASS.
- Vibe RehabFix Your Vibe Code. Finish your vibe coded projects and get them launched, deployed, and secured.
- ShipkitNext.js Accelerator for building, launching, and monetizing MVPs. The full GTM stack (auth, payments, CMS, analytics, email) preconfigured so products ship in days, not months.
- Twilio Hackpack v4Twilio's open-source hardware badge built for the SIGNAL 2018 conference. Developer-marketing hardware with a joystick, lights, 7 buttons, and a touchscreen on a Raspberry Pi Zero.
- CrossOverElectron cross-platform crosshair overlay for PC gaming. Launched and distributed through the Windows App Store and Snapcraft store.
- NPM LibrariesCollection of Open-Source NPM Libraries. album-art | movie-art | movie-info | movie-trailer; etc thousands of weekly downloads
- Frontend
- TypeScript / JavaScript, React / NextJS, Svelte, Astro, Vue, HTML / JSX / MDX, SCSS / CSS / BEM / Styled Components / SASS, Tailwind / Bootstrap, React Native / Flutter
- Backend
- Node, Python, PHP, Rust, Swift, Go, SQL / MySQL / PostgreSQL, NoSQL / MongoDB / Redis, Serverless, Microservices, Distributed Systems
- Devops
- Docker, AWS, G Cloud, Vercel, Netlify, Heroku, Caching, CI/CD, Testing
- Growth & GTM
- SEO, Google Tag Manager, Google Analytics, Landing Pages / Funnels, E-commerce (Stripe, CommerceTools), Localization / i18n, Marketing & Outbound Automation (RPA, AI Agents), Product Launches, WordPress / CMS
- Platform
- Electron, Tauri, React Native, Flutter
- Application Development
- Electron, Rust, Java, C/C++/C#
- Tools & Integrations
- TypeScript / NextJS / React / React-Native, React Query / Svelte / Angular / Astro / Vue, Docker / Wordpress / Flask / Django / Wagtail, Build tools / Babel / Webpack / Vite, CI/CD / REGEX / Git / Jenkins, AWS / SQS / SNS / Lambda / Cloudflare / Azure, Selenium / DNS / RPA / JQuery, Contentful / Stripe / CommerceTools / Plytix, Algolia / Meilisearch / PagesCMS / SanityCMS, TinaCMS / Wordpress / Django / Wagtail / Laravel, CakePHP / Drupal
- AI & Agentic Systems
- LLMs (Claude, GPT, Gemini), LangChain / LangGraph, LlamaIndex, RAG (Retrieval-Augmented Generation), Agent Orchestration / Multi-Agent Systems, MCP (Model Context Protocol), Vector Databases / Embeddings (pgvector, Pinecone), Prompt Engineering / Evals, Generative AI Integrations / Automation, Neural-networks / Tensorflow
- Other Languages
- Actionscript, Java, C, C#, C++, Haskell, F#, Prolog
- 2009 - 2014
Appalachian State University
Bachelor of Science (BS), Computer Science
- 2020
Arctic Code Vault Contributor
Github
“Lacy is an extremely talented engineer with a very broad range of skills and experience. From being a thought leader in the front-end community via backbonetutorials.com and cdnjs.com, to designing and implementing the API for cdnjs.com, working with Lacy has been fantastic learning experience. Lacy is truly a full stack developer, and his work output is incredible. If there is any opportunity to work with Lacy, I take it. He is the definition of an A player.”
Ryan Kirkram, Senior Software Engineer at Yahoo